“Purchasing carbon offsets is a reliable and tangible way to take measurable action against climate change, and we’ve worked to make it both accessible and affordable for consumers and businesses to calculate their carbon footprint, determine how they can reduce their emissions, then offset what remains by supporting high-quality carbon offset projects,” said Cool Effect Vice President of Marketing and Partnerships Jodi Manning. “We often hear from consumers that their individual efforts are too small to make a difference, but that’s simply not true! Individuals are also employees and consumers. A single action can have global impact, and our collective efforts will propel the reduction of carbon emissions.”