“When we started on this journey five years ago, we were a passionate team eager to make a difference by offering a measurable way to fight the climate crisis. Our goal was to build trust in the carbon market and show individuals that every tonne matters. Businesses took notice,” said Jodi Manning, Vice President of Marketing and Partnerships at Cool Effect. “Now organizations of all sizes are stepping up. Employees and consumers are asking them to. We work with a variety of partners no matter where they are in their path to sustainability—whether they’re just getting started or leaning into long-term commitments.”
