Most importantly, carbon credits are not a free pass to pollute. They are best thought of as a critical tool in a larger plan for decarbonization and getting to net zero. In my experience, the businesses that are investing in carbon offsets are also the ones leading the way in decarbonization efforts. Putting a price on carbon by voluntarily purchasing carbon credits makes the entire organization aware of the external effect of their actions on climate and forces it into their financial reporting.
