I would love to inspire individuals and business leaders alike to take an in-depth look at their impact on this world and ask them to do everything in their power to reduce that impact. There are choices you can make every single day to better this world and fight for our future — and it all starts with taking that first step. Similar to the philosophy of the Cool Effect founders Dee and Richard Lawrence, like the Butterfly Effect, The Ripple Effect, and others, a single action can have global impact.
